Industry News

E Ink Announces Ink-In-Motion Kit

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By: DAVID SAVASTANO

Editor, Ink World Magazine

E Ink Corporation has introduced its Ink-In-Motion Design Kit. Ink-In-Motion is a flashing electronic display that combines the promotional effectiveness of motion with the visual appeal of ink-on-paper. The kit is a tool for marketers interested in using motion and simple animation to attract customers at the point-of-purchase, where most consumer purchasing decisions are made.      “We developed the Ink-In-Motion Design Kit in response to the thousands of inquiries we’ve received from market...

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